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Strike

Feel Free

CREDITS

DIRECTOR Alexander Brown

PRODUCER Theo Youngstein

AGENCY Brothers & Sisters London

CREATIVE DIRECTOR Andy Fowler

PRODUCTION COMPANY Sweetshop

EXECUTIVE PRODUCER Justin Edmund-White

1ST AD Eddie Leader

DIRECTOR OF PHOTOGRAPHY Pieter Snyman

FOCUS PULLER Joshua Tue

CLAPPER LOADER Tom Clapson

ART DIRECTOR Chris Lowe & Mally Smith

Online property platform Strike launches its new brand positioning,

The new TV, radio and digital campaign, celebrates how using Strike sets you free from paying fees and sets you free from the usual hard selling tricks of the trade. The ad features Strike customers expressing their feeling of freedom via dance to the infectious dance track Keep Moving by Jungle.

The TV ad will launch regionally on ITV and Channel 4. The ad was written by the agency

Andy Fowler ECD of Brothers & Sisters said “There’s a time and a place for rational explanation. This isn’t one of these times. We want the nation to feel the pure uplifting, feel good vibes of selling your home with Strike.”

Interview clipped from Shots Magazine
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